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.com. >>> it's the hottest trend in business. gamefication, how can you use it to engage customers? and hot bread, the ceo of panera with high smallis owners can make lots of dough. it's time for "your business." >> what's the name of the game! ♪ >>> small businesses are revitalizing the economy and american express open is here to help. that's why we are proud to present "your business" on msnbc. ♪ >>> hi there, everyone. i'm j.j. ramberg. and welcome to a new year of yb yb. "your business." we're starting off the show talk about one the biggest trends in business, gamefication. most of you haven't heard the term. and this is more than just a loyalty program than freelgt flier miles it's a whole new way of speaking about how customers interact with your business. there's facebook. there's youtube. there's angry birds and twitter. just to name a few of the big digital time grabbers. ♪ with so much out there vying for people's attention, what can a small business do to get noticed? >> we're a daily newspaper. we've been here since 1938. >> silas lions is the editor of the record are se
ourselves about the process and why we've tried to incorporate gamefication at your business. we asked you to send your entry for our most creative logo, and after serious deliberation, drum roll please, the winner is von cochran of jacksonville, florida, sent us his logo from his company black fly. he says the logo represents a lifestyle brand that combines fly fishing, art and adventure travel rolled into one. he wins a copy of our book "it's your business" a coveted "your business" coffee mug and i will call him to talk about how to tackle some of his company's challenges. congratulations. president obama will be inaugurated for his second term this week which means time is running out for today's elevator pitcher to capitalize on the event with his commemorative watches. >> hi. i'm jack goldenburg, president obama watches. >> nice to meet you. >> since 2008 we've sold 30 obama watches. it's not that hard because president obama is the political rock star of the free world. we've had watches like yes, we can, serious like "yes we can" and the biggest one is brot be rack around the cloc
Search Results 0 to 2 of about 3 (some duplicates have been removed)